It’s no coincidence that Spectra Analytics began at a University. In 2010, PhD students Marcus and Dan met at the University of Warwick. This was an important and formative time. They were surrounded by great minds that were pushing the boundaries of mathematics, statistical modelling, and machine learning, and Deep Learning was just starting to show real-world promise. Knowing first-hand the benefits of AI and seeing the potential for businesses, Marcus and Dan recognised that there was a large gap between the traditional consultancies and the businesses who could really benefit the most from this type of expertise and practice.
They knew a solution would be to create a business that could put their experience into practice in the wider world, utilising AI-as-a-Service to allow people to harness and scale to their benefit.
That vision was Spectra Analytics – aptly named for the opportunity of Artificial Intelligence to be used across a full spectrum of industries, bringing the innovative thinking from the world of Academia to ambitious and modern businesses.